And it's playing out among real-life wine moms, who are so entrenched in the "all-in" culture of motherhood that they feel driven or compelled to partake in a perfectly normal adult behavior, such as drinking, within the context of "mommy. Breaking the drinking glass ceiling Either way, the wine mom is a buzz kill. Moderate drinking may alter brain, study says Britni de la Cretaz, a recovering alcoholic who became a mother when she was three years sober, found the ubiquity of alcohol among moms alienating. According to Feinstein, women metabolize alcohol less efficiently than men and as a result get intoxicated faster and have worse hangovers. Drinking more Although being a wine mom doesn't necessarily mean one has a drinking problem, the cultural phenomenon has taken off at a time in which alcohol use has spiked among women. We still don't have universal paid leave or child care, nor family-friendly workplaces, economic support for mothers without jobs, or partners who do their fair share of domestic work.